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Open to collaborate
Hi, I'm Danilo!
PRODUCT DESIGNER
Let's talk? Send me a message or download my resume
01 / 06 · Fintech
⚡ Certta

High-Performance
Onboarding

Redesigning the identity verification flow to maximize conversion — reducing drop-off while keeping compliance airtight. UX strategy meets fintech scale.

ConversionUX StrategyFintech
High-Performance Onboarding
02 / 06 · AI Product
⚡ Certta

AI Agent
Design

Designing the UX for an AI-powered automation agent — making complex AI workflows feel intuitive, transparent and genuinely useful for end users.

AI / UXAutomationProduct
AI Agent
03 / 06 · Systems
⚡ Certta

AI Design
System

Building a design system built for the AI era — tokens, components and patterns that scale across products and adapt to AI-generated interfaces.

UX ResearchSystemsAI
AI Design System
04 / 06 · Mobile
🧡 Itaú

APP íon
Itaú

Product design for íon, Itaú's investment platform — simplifying complex financial products for millions of users through a clean, trustworthy mobile experience.

Product DesignFintechMobile
APP ion Itau
05 / 06 · Mobile & Web
💪 Bioritmo

APP & Site
Bioritmo

End-to-end product design for Bioritmo's digital ecosystem — a mobile app and website serving one of Brazil's largest gym chains. From member experience to class booking and retention flows.

Product DesignMobileWeb
Bioritmo
06 / 06 · Loyalty
✈️ Smiles

Shopping
Smiles

Redesigning the Smiles loyalty shopping experience — connecting miles redemption with a marketplace of products and services to drive engagement and revenue.

InnovationLoyaltyMobile
Smiles Shopping
The human behind the pixels

13 years
bringing clarity
through design.

Head of UX & Design at Certta — Brazil's leading identity verification platform. I build high-performance teams, align design with OKRs, and ship products people actually enjoy using. AI is part of my daily workflow, not a buzzword.

13+
Years
40+
Projects
100%
AI workflow
Danilo Curiel
Head of UX & Design
Certta
2022 — present
Designer Lead
Itaú
2019 — 2022
Product Designer
Smiles
2017 — 2019
Product Designer
Movida
2015 — 2017
UX Designer
Bioritmo
2013 — 2015
How I work

MY PROCESS

AI runs through every phase
01
🔍
Discover
User interviews, data analysis and business context. Understanding the real problem before solutions.
AI research synthesis & pattern detection
02
💡
Define
Synthesizing insights into clear opportunity areas. Aligning team and stakeholders around what matters.
AI-assisted opportunity mapping & prioritization
03
✏️
Design
Rapid iterations from sketches to high-fidelity prototypes. Testing hypotheses early with real users.
AI-generated concepts, v0 & Cursor for rapid prototyping
04
🚀
Deliver
Shipping with precision — detailed specs, dev collaboration and post-launch measurement.
AI analytics & continuous optimization loop
✦ You made it to the end — let's talk

DON'T BE
A STRANGER.

Got a great product challenge? A team that needs a spark? Or just want to geek out about design and AI? I'm genuinely happy to chat. 👋